Unparalleled social video insights

Unparalleled social video insights

Unparalleled social video insights

The world’s most powerful AI platform for understanding what consumers say, feel, and do on TikTok, YouTube, and Instagram Reels – in real time.

The world’s most powerful AI platform for understanding what consumers say, feel, and do on TikTok, YouTube, and Instagram Reels – in real time.

Search.

Across platforms

|

Search.

Across platforms

|

Search

Search

Instantly find all videos about any brand or topic

Search

Instantly find all videos about any brand or topic

Search

Instantly find all videos about any brand or topic

Insights

Instantly find all videos about any brand or topic

Insights

Instantly find all videos about any brand or topic

Insights

Instantly find all videos about any brand or topic

Reporting

Instantly find all videos about any brand or topic

Reporting

Instantly find all videos about any brand or topic

Reporting

Instantly find all videos about any brand or topic

Social suite

Instantly find all videos about any brand or topic

Social suite

Instantly find all videos about any brand or topic

Social suite

Instantly find all videos about any brand or topic

Turn millions of social videos into crystal-clear insights.

Zelf gives you the essential tools to search, understand, and act on real consumer opinions-directly from TikTok, YouTube, and Reels.

Zelf gives you the essential tools to search, understand, and act on real consumer opinions-directly from TikTok, YouTube, and Reels.

Search

Instantly find all videos about any brand or topic

Explore billions of short-form videos across platforms — far beyond what native apps or legacy tools allow.

Search

Instantly find all videos about any brand or topic

Explore billions of short-form videos across platforms — far beyond what native apps or legacy tools allow.

Search

Instantly find all videos about any brand or topic

Instantly find all videos about any brand or topic

Explore billions of short-form videos across platforms — far beyond what native apps or legacy tools allow.

Explore billions of short-form videos across platforms — far beyond what native apps or legacy tools allow.

Rank

Theme

Sentiment

EMV

WoW change

1

Taste and nostalgia

Positive

$35.1k

+3%

2

Late night cravings

Positive

$16.2k

+6%

3

Quick and cheap

Positive

$14.3k

−4%

4

Too expensive now

Negative

$35.1k

+35%

5

Messy or soggy bun

Negative

$2.5k

+22%

Positive drivers

by total EMV

Crispy chicken

$35.1k

Unique and flavorful tacos

$16.2k

Curly fries

$14.3k

$5 and $6 meal deals

$6.4k

Unique sauces

$2.5k

Negative drivers

by total EMV

Too expensive now

$35.1k

Messy or soggy bun

$16.2k

Excessive lettuce

$14.3k

Broken curly fries

$6.4k

Insights

Insights

Insights

Video-first AI that turns videos into consumer insights

Video-first AI that turns videos into consumer insights

Video-first AI that turns videos into consumer insights

Automatically translate raw social video into sentiment, drivers, personas, and competitive intelligence.

Automatically translate raw social video into sentiment, drivers, personas, and competitive intelligence.

Automatically translate raw social video into sentiment, drivers, personas, and competitive intelligence.

Price perception comparison among competitors

Share of Sentiment →

Reporting

Clear data on how your brand performs vs competitors

Benchmark share of voice, sentiment, and momentum with confidence — all in one consistent view.

Price perception comparison among competitors

Share of Sentiment →

Reporting

Clear data on how your brand performs vs competitors

Benchmark share of voice, sentiment, and momentum with confidence — all in one consistent view.

Social Suite

Social Suite

Engage with content, find creators, and track conversations

Engage with content, find creators, and track conversations

Move from listening to action with creator discovery, engagement tools, and conversation tracking.

Move from listening to action with creator discovery, engagement tools, and conversation tracking.

Reporting

Clear data on how your brand performs vs competitors

Benchmark share of voice, sentiment, and momentum with confidence — all in one consistent view.

Reporting

Clear data on how your brand performs vs competitors

Benchmark share of voice, sentiment, and momentum with confidence — all in one consistent view.

Why leaders rely on Zelf for faster, better market decisions

Why leaders rely on Zelf for faster, better market decisions

Traditional research is outdated. Zelf brings speed, scale, and authenticity to every insight

Traditional research is outdated. Zelf brings speed, scale, and authenticity to every insight

Quick answers to common questions about zelf

Quick answers to common questions about zelf

What platforms do you scan?

TikTok, YouTube, and Instagram Reels (with more coming soon).

Do you use hashtags to search?

What kind of data is extracted?

Can I connect my brand accounts?

Do you have historic lookbacks?

What platforms do you scan?

TikTok, YouTube, and Instagram Reels (with more coming soon).

Do you use hashtags to search?

What kind of data is extracted?

Can I connect my brand accounts?

Do you have historic lookbacks?

What platforms do you scan?

TikTok, YouTube, and Instagram Reels (with more coming soon).

Do you use hashtags to search?

What kind of data is extracted?

Can I connect my brand accounts?

Do you have historic lookbacks?

See what audience are really saying - today.

Run your first search, explore your brand's presence, and unlock insights you never knew existed.

See what audience are really saying - today.

Run your first search, explore your brand's presence, and unlock insights you never knew existed.

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